quantitative market researchRoe Smithson & Asociados Ltda  implements the strongest quality controls in quantitative market research, using online, phone and postal data collection methods. Our technology is the most updated and versatile available, and includes advanced online reporting as well as IVR, CATI, and mobile data collection.

Whether you need quantitative or qualitative market research, like online focus groups or bulletin boards, a simple and speedy field survey, or a complex survey with skips, branches and rotations, we have a solution to meet your needs.

Our thought-leading approach provides key knowledge for product development and marketing strategy. Our interviewers are trained to standards that meet rigorous ISO 9001 criteria. We offer our clients a number of benefits:

  • High level of data accuracy through live validation, navigation and routing
  • Real time reporting and effective quota management
  • Ability to enhance or adapt questionnaires quickly
  • Increased productivity resulting in a competitive pricing model

Our main market research services include both consumer and business-to-business research, utilizing the following methodologies:

• Face-to-Face Interviewing (In-Home/Street/In-Store/Exit)
• Hall Tests
• Telephone Interviewing (CATI)
• Postal and Self-Completion
• Online Research (web surveys utilizing panel respondents or online customer surveys)
• Desk Research
• Data Processing, Data Tabulations
• Statistical Analysis, Interpretation & Reporting

Leading companies benefit from our insight into their business sector and our expertise. Get in touch to find out how we can help your business.

Contact Us