Qualitative Market Research Analyst & Business Counseling

ROE SMITHSON & ASOCIADOS is leader in investigation and marketing research in Chile and in South America.  We are a company customers can trust on to run their marketing research to support their main strategy, positioning their brand of the company and products, new strategies for new products and markets among other advantages.

Marketing research is a valuable tool for all customers which want to determine key information of the market objective. It is pretty important way to determine customers’ behavior and valuable knowledge of the trends of the market, competitors and also threats, opportunities, strengths and weaknesses of our customers and their competitors. All marketing research must be permanent because dynamism of the market nowadays.

As a marketing consultants ROE SMITHSON & ASOCIADOS use the best techniques to collect data from the market to support marketing research. Some of those techniques can be appointed here such as mystery shopping, on line and one-on-one interviews, focus group, telephone interviews, all types of surveys, among others. Once the information is collected, our professionals present all required reports to customers with all the key information of the objective market to support Strategic Plan.

Marketing research is the best way for customer to know where they stand up in their objective market. This investigation is very pertinent for them to make up their mind about strategies for coming promotions, opening new markets, developing new products to satisfy end users’ requirements and for becoming more profitable in business among others benefits.

For more Information about ROE SMITHSON & ASOCIADOS, marketing research and all techniques to collect information from the market, do not hesitate to contact us anytime soon just by clicking HERE.

Mystery shopping is an evaluation process of customers. This evaluation of performance provides valuable information to customers about practices on how customers are treated at their shops or offices.

Knowing how their personnel treat customers is important in order to improve the interface with them. Mystery Shopping is also taken place via telephone, in writing or on online.

Mystery shopping as a performance evaluation process can be also used as a source of information of the competition as well.

Mystery shopping performance evaluation process is also important because of improving customer services by learning from own experiences of hidden customers. It also improves product knowledge and advertising of promotions and effective product launches. It is also valuable because of improving selling skills of all personnel involved with customers.

ROE is a marketing research company, leader in providing solutions to all our customers at affordable costs and with precise strategic information to support their market decisions.  Besides, we offer customer experience evaluations or mystery shopping, market investigation, compliance audits, reward programs, competitor shops, pricing audits, business verifications, physical inspections and merchandising, among other important market services.

For more information about ROE Smithson & Asociados,  and all the market services they provide in Chile, Perú, Colombia, Uruguay, Argentina,  contact us right away to stay in touch to one of the best market researchers in the region.  Know more regards mystery shopping, Focus Group, surveys, marketing intelligence, and much more by clicking HERE.

Surveys are one the best way to collect strategic information from any market.

It is valuable to identify market behavior in terms of perception of products and companies, top of mind, reception of new products or players, key variable to take into account before moving on it, among other necessary and pertinent information to determine and support customer´s Strategic Plan.

ROE provide you outstanding market research surveys, employee opinion surveys, customer satisfaction studies, among other large array of market services to support customers. We also offer other services such as questionnaire design, survey programming, survey hosting, project administration, comprehensive data analysis, among other important issues.

Surveys can take place using some simple methods such as face to face interview or via telephone. Likewise, Internet or E mail is used to have quick answers from end users. On the other hand, it is also important to appoint Focus Group where have seat a representative sample of the objective market to define key trends and strategic information.

In ROE, our well trained staff can offer a complete portfolio of surveys at affordable costs.Those surveys are tailor made because we provide the best technique based on customer expectations and objective market. Our technical and professional team, with more than a decade of experience, is dedicated in giving our customer solutions to their market inquires and valuable information to run businesses and increase productivity.

For more information regards ROE Smithson & Asociados Ltda., and specially their surveys as a way to support strategic planning, do not hesitate to contact us anytime to get further details by clicking  HERE.

Mystery Shopping

In Roe Smithson & Asociados, we support our customers to spread out their strategy into any specific market, making a reliable market segmentation based on our information, our experience and our techniques to increase financial reports.

Market segmentation is very important to define targets and resources to enter into a new market or to actual market with new products to have the best opportunity to achieve strategic goals.

It is also important to make market segmentation in order for our customers to maximize chances and resources to know in advance what specific market they are going into participate to have the highest probability to succeed.

Roe Smithson & Asociados Ltda. is a very recognized bilingual English-Spanish market research company with operations in Chile, Colombia, Peru, Bolivia, Brazil, Uruguay and Argentina.  Market research is presented to our customers in qualiltative and quantitative figures for them to make their minds easier with proper market information such as market segmentation.

For customers, market segmentation is key information to run Strategic Plan and ROE has the experience and knowledge to collect the information required to determine what segment is appropriated for any customer to go into it and offer their services, products, materials, promotions, publicity, among others.

For more information about Roe Smithson & Asociados and the portfolio about market research and consultant either in Chile or any other country in South America and all techniques to collect market data and very particularly all about market segmentation, please, do not hesitate to contact us anytime by clicking HERE.