Qualitative Market Research Analyst & Business Counseling

Roe Smithson & Asociados Ltda specializes in high quality market research, customer satisfaction surveys, and mystery shopping. Our high quality market research delivers clear and insightful results at exceptionally competitive prices.

We are very passionate about the experience we deliver to our clients. We conduct market research by phone, web, email, post, street interviewing, executive interviewing and mystery shopping.

We also undertake:
• Consumer surveys
• B2B surveys
• Employee satisfaction/Engagement surveys

It has always been our interest to match individual skills with your needs to provide the right assistance for your company. Our fully bespoke service exactly matches your needs, budgets and timescales. As a full service agency, Roe Smithson & Asociados Ltda offers a comprehensive range of traditional and innovative market research techniques, methodologies and practices. We take pride in offering a mix of new, ambitious researchers forging studies in new areas alongside the more experienced researchers who have a wealth of research knowledge. 

Our clients rely on us to provide critical information about buying habits, needs, preferences and opinions of both current and prospective customers. It is our promise to always offer the best value for money and the highest quality market research.

Whether your company’s goal is to expand into new markets, introduce a new product or service, or gauge customer reactions, every type of business can benefit from our very well-planned market research studies.

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Competitive intelligence is a structured approach to gathering, analyzing and communicating data to make informed business decisions. The data that is obtained can be collected from publicly available published sources -primary- or human sources -secondary-.

As a business, you want to stay competitive. In order to do this, you need to constantly analyze the existing market for any relevant changes. As a business owner, the information you find and interpret is essential to your survival.

In order for you to be successful, you need to adapt to any changes in the market or else you could lose money. As a result, competitive intelligence is a key discipline in enabling company’s preserves and expand competitive advantage in their business environment.

At Roe Smithson & Asociados Ltda we provide the robust competitive intelligence your company needs to take strategic and tactical business decisions confidently. We explore and analyze your competitors’ strengths and weaknesses, including overall performance, organization, sales and marketing activity, customer reputation, pricing and product portfolio.

We offer the expertise and knowledge to help your company develop proficiency in competitive intelligence as well as business intelligence. We look forward to helping our clients improve their performance by making better decisions through the application of solid intelligence on their markets and competitors. When we help companies establish competitive intelligence capabilities our work translates into bottom-line gains for our clients.

Our intelligence assignments and capabilities cover a wide range of topics, and the components of our work in this area include:

• Best practice development
• Benchmarking and evaluation
• Performance measurement and comparison
• Sales tactic development
• Long term and strategic planning
• Hot topic tracking
• How-to-sell-against tactical support material
• Trend analysis and forecasting

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